Jingye Yao


















   

Très TenTanT


Client：Très TenTanT
Design Content：Logo Design
Year：2023
Très TenTanT is the first high-end brand in China established through a collaboration between Alves David, the Meilleur Ouvrier de France (MOF) Glacier 2023 awardee, and Suzhou Yuedong Catering Management Co., Ltd. The brand adheres to the concept of "French flavor with a Chinese twist," incorporating more Chinese flavors while maintaining traditional French classic elements. It aims to provide customers with unparalleled sensory experiences through more contemporary and fusion products.

The logo features a pixelated design, departing from the usual soft image of French pastries to give the brand a more youthful appeal. The overall bow tie shape is composed of equally-sized color blocks, enhancing brand recognition. It continues the caramel color of French pastries, a visual theme also applied to the desserts themselves.




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